The 2019 State of the Industry Report

Posted by Prospect‘s Asia Pacific Team

Welcome to The 2019 State of the Industry Report produced by Prospect and PublicAffairsAsia.

This is the 7th study in the series and, once again, we identify emerging trends and challenges confronting the Communications and Corporate Affairs industry across Asia Pacific.

This year we surveyed over 420 frontline practitioners and conducted nearly 50 in-depth interviews with In-House and Agency professionals across different areas of the industry. We would like to thank everyone who participated for their time and the insights they gave. Many of those interviewed are directly quoted in the report and the views of others have either informed the study or appear without attribution.

This year we discover some key statistics and trends that shed light on the current state of our industry, most notably: salary & benefits, talent issues, agency issues and in-house and industry issues. The report is in 4 digestible sections covering these points.

Section 1: Salary and Workplace Issues
Section 2: Talent Issues
Section 3: Agency Issues
Section 4: In-House and Industry Issues

Download the full report of The 2019 State of the Industry Report HERE.

We do hope you enjoy reading the report. Please do not hesitate to get in touch if you have any questions or comments on our findings.

Emma Dale, Managing Director (Asia) at Prospect – Emma@prospectresourcing.com